Carter’s celebrated the grand opening of its new Cherry Hill Mall location this past weekend, introducing one of just a handful of the popular children’s clothing retailer’s new concept-style stores, featuring an expanded selection of products and special shopping experiences.
The new Carter’s store is located in an area of the mall that has seen several new retailers open recently, with Timberland on one side and True Religion on the other. If you are familiar where the two-story “Penney’s” wing is, Carters is in the adjacent one-floor area at the base of the escalators.
I stopped over on opening day to check out the beautiful new store, although I arrived a little too late to catch the ribbon-cutting ceremony!
With the holiday season quickly approaching, the new Carter’s is already stocked with a large selection of festive holiday-themed clothing for babies and children, along with the wonderful everyday clothing selections that have made Carter’s such a recognizable name for families.
The bright, colorful store offers a fun and welcoming shopping experience, with clothing and accessories for newborns through children around 10 years old.
Shoppers will find a broad selection of pajamas, bodysuits, dresses, everyday outfits, accessories, and more from popular brands including Carter’s, OshKosh B’gosh, Little Planet, Skip Hop, and others.
Carter’s is the number one baby apparel brand in North America, with approximately 1,000 stores and a reported 33% share of the U.S. children’s apparel market for ages newborn through 12.
Carter’s Concept Store: More Than Just Shopping
What makes this new Cherry Hill Mall location particularly interesting is that it is one of only a few Carter’s concept stores in the country, with the company introducing additional shopping experiences and special features beyond what customers would typically find in a traditional location.
Based on the company’s online description of its concept stores, there are several interesting additions to the shopping experience.
One highlight is the availability of KiwiCo workshops, which offer fun, free DIY crafting experiences for children and families. These special events give young creative minds an opportunity to participate in hands-on activities.
Another feature is the introduction of special trend drops, where shoppers can get an early look at the latest styles from Carter’s newest brand, Otter Avenue.
The concept-store experience also includes in-store monogramming, allowing customers to add a personalized, one-of-a-kind touch to select clothing purchases.
These are features promoted for Carter’s concept stores overall, and shoppers should check with the Cherry Hill location for specific workshop schedules and service availability.
Cherry Hill Mall Continues Adding New Retailers
The new Carter’s is another example of the significant retail activity taking place at Cherry Hill Mall as we move through the end of 2026 and look ahead to 2027.
Just a few steps away is the massive new Dick’s House of Sport, which 42Freeway recently highlighted following its surprise opening last week.
That impressive 120,000-square-foot, two-story sports retail and experience destination is one of the biggest retail openings in South Jersey this year. (article and YouTube tour)
And now, with Carter’s, Timberland, True Religion, Crocs open as well as many full store remodels and several other retail brands opening in the mall, there is plenty that’s new for shoppers to check out.
Overall, I thought the new Carter’s was a beautiful, fun, and festive store, arriving at a perfect time for families looking to get a jump on holiday shopping.
Carter’s at Cherry Hill Mall is now open during regular mall shopping hours.
Links and Location
Carter’s – Now Open Cherry Hill Mall
Cherry Hill Mall (By the JC Penney’s Wing)
2000 Route 38
Cherry Hill NJ 08002
