Earlier this month brought the opening of Five Below in West Berlin NJ, at the Berlin Circle Plaza on Route 73.
The new location has been under development since last year, and features the signature 5 Below front façade.
I stopped in this week to check out the new store and share some images here. While most are aware of the Five Below concept, this location also includes their newer “5 Beyond” section.
This new store is located to the left of ShopRite supermarket between H&R block and nurture pet. The popular Berlin Circle Plaza shopping center also features Home Depot, Marshall’s, Burlington and a variety of other shops.
The bright and fun store features a broad array of products economically priced, with most items between $1 and $5.
The stores are mostly targeted at a younger audience but there really is something for everyone in the family at a 5 Below store, from candy to toys to party items and things to decorate your house. They even have a tech section guests with items under $5
The West Berlin store also features their newer 5 Beyond section which features items priced greater than $5 but still at an incredible value.
The Philadelphia based retailer 5 Below has been on a aggressive expansion plan and in fact or are on target to open more than 200 locations this year, as well as adding the Five Beyond format to over 400 stores,
Last year they stated they were looking to triple their existing store count in the US, opening over 1000 stores in just a few short years.
They’re one of the fastest growing specialty retailers, and one of the few that are actually growing at all!
Interestingly the Burlington clothing store brand is also on a growth plan, also based in the Philadelphia area… and recently opened a store in the same West Berlin shopping center.
Last year 5 Below also opened a store in Glassboro. In the immediate area they also have locations in Deptford, Audubon, two locations in Washington Township, and more.
The Five Below experience
A Five Below store is one large space divided into multiple fun and amazing “worlds”.
The stores are whimsical and fun with attractive lighting, signage and displays. Add in the colorful product selection, its makes for a very fun and engaging shopping experience. You’ll find your head and eyes constantly moving to find the next cool thing.
The Play world features fun toy for kids and makes a great place to shop for that special treat or even really awesome give away items for kids parties.
Speaking of parties there is a Party section where you can find decorative items for the next kids or adult party.
Let loose and explore the hundreds of Five Below products that jump, fly, zoom, boom, bounce, float, taste, connect, and pop in eight different worlds: Tech, Style, Room, Play, Create, Party, Candy, and New & Now.
Five Below
A new Five Below store is open in West Berlin NJ, in the Berlin Circle Plaza
The Workout section feature sports items including wiffle ball bats, mini skateboards, basketballs, footballs, and even some workout clothing.
#5Bstyle offers economical things to make you look your best. T-shirts, shoes and sandals, and even makeup and beauty care products. All under $5!
One area that everyone is bound to walk through is Sugar Rush which features all of your favorite candied sweets, as well as things you’ve never seen before!
And yes they even have Tech gear priced at $5 and below, including headphones, cables and more.
Honestly it could be a dangerous store to shop because it’s one of those places that you’re walking into just wanting to browse, but the deals are so good inside you find yourself buying multiple things!
Links and Location
Five Below – West Berlin
Berlin Circle Plaza
200 Route 73 N
Suite N-4F
West Berlin, New Jersey 08091